PBF Contract

Total project investment: $250.00 USD. You only pay the second half once you've approved the final deliverables — you're always in control.

We accept Wise and BDO Bank Transfer only. No other payment methods are accepted.

Built to be genuinely fair — protecting your investment while reflecting the real expertise invested at each stage. No surprises, no hidden conditions.

• Deposit is fully refundable if cancelled within the first 5 business days of payment — regardless of whether research has begun.
• A full refund is also available if you cancel before the copywriting phase has commenced, even if outside the 5-day window.

• Once research, competitor analysis, Rufus AI scoring, and/or copywriting are completed, the maximum refundable amount is 20% of the total fee ($50.00 USD).
• This reflects the substantial expert time already invested on your behalf at this stage.

• Once listing image or A+ content design has begun, the deposit is non-refundable.
• All completed deliverables up to the point of cancellation will be provided to you in full.

All timelines are guides based on the deposit receipt date. Actual dates may shift depending on revision rounds and the speed of client feedback.

• Phase 1 — Research: 3–4 business days
• Phase 2 — Copywriting: 2–5 business days
• Phase 3 — Listing Image Design: 3–5 business days
• Phase 4 — A+ Content Design: 3–6 business days
• Phase 5 — Revision Window: Per rounds completed (see Section 5)
• Phase 6 — Upload & A/B Test Launch: Amazon approval ~7 days after submission
• Phase 7 — A/B Testing Period: 8 weeks total with check-ins every 3–4 weeks
• Phase 8 — Revision If test data indicates that a variant is underperforming, two additional revision rounds will be provided at no additional cost for the specific underperforming asset. Eligible assets include the Main Image, Secondary Images, A+ Content, Title, and Bullet Points Revisions apply per asset category, not per individual element. For example, Secondary Images are treated as one asset category rather than separate revisions for each image.

We want you to love every deliverable. Our revision policy is generous while keeping the project on track.

• Listing Images — Up to 3 revision rounds
• A+ Content — Up to 3 revision rounds
• Copywriting — Up to 2 revision rounds

• One revision round = one consolidated batch of feedback submitted at one time in a single message.
• Piecemeal or drip feedback (multiple separate messages) counts as multiple rounds.
• Revision requests must be submitted within 3 business days of receiving each deliverable.

• ✅ Covered: corrections to errors, misalignments, or omissions from the original brief.
• ✅ Covered: reasonable layout, copy, or color adjustments within the agreed scope.
• ❌ Not covered (new scope): full concept redesigns, new deliverables, or requests beyond the original brief.

The A/B testing phase is a complimentary service included at no additional cost. It is an added layer of value — not a condition of the deliverables. Final payment is due upon deliverable approval and is not contingent on A/B test results.

• Decode Thrive remains actively engaged throughout the full 8-week window — this is not a "deliver and disappear" engagement.
• Check-in reports and strategy conversations provided at minimum every 3–4 weeks.
• If a strong signal emerges within the first 2 weeks, Decode Thrive may recommend closing that attribute early and moving to the next test variable — smarter use of the 8-week window.
• Final strategy report with winning variant recommendations delivered within 1–2 weeks of test conclusion.

• This Agreement covers one (1) ASIN for one (1) 8-week A/B test window.
• The 8 weeks may be distributed across multiple test attributes (e.g., 3–4 weeks per variable), decided collaboratively based on performance data.
• A variant is only published as winner when Amazon Manage by Experiments data confirms it is winning — no premature pushes.
• A full listing update may temporarily affect search ranking as Amazon re-crawls the listing. This is expected and normal — support with consistent PPC efforts during this period.

• If test data shows a failing variant, 2–3 additional revision rounds are available at no cost for the specific underperforming asset.
• Eligibility is determined solely by Amazon Manage by Experiments data — not client preference.
• If the test is performing well or results are inconclusive, no additional rounds are triggered.

• Sales or conversion changes due to the Client's own PPC budget reductions or paused advertising — these are advertising issues, not listing issues.
• Inconclusive results or results within Amazon's statistical margin of error.
• Once the 8-week A/B testing period is completed, the project is considered fulfilled and is no longer eligible for a refund. Any additional consultations, strategy work, or implementation requested after the completion of the testing period will require a new agreement and will be treated as a separate contract.

• No unauthorized changes to the listing (title, bullets, images, A+ content) during the active test — invalidates results and voids guarantees.
• Any pause, early end, or modification to the test must be agreed in writing by both parties before taking effect. No abrupt unilateral cancellations.
• Maintain consistent PPC ad spend throughout the test to ensure sufficient traffic (minimum ~1,000 sessions per variant for valid results).
• Provide access to business reports and session data when requested for check-in reporting.

• All deliverables remain Decode Thrive's property until final payment is received in full.
• Upon full payment, all assets including source files transfer to the Client for unlimited commercial use on their Amazon listings.
• Decode Thrive retains portfolio rights unless the Client requests otherwise in writing.
• The Client may not resell or redistribute Decode Thrive's proprietary frameworks, processes, or strategic methodologies.

• Both parties agree to keep all shared business information confidential throughout and after this engagement.
• Decode Thrive will not share Client business data with third parties without written consent.

• Both parties agree to first attempt resolution through good-faith communication within 14 days.
• Decode Thrive's total liability shall not exceed the total fees paid under this Agreement.